Blogging Practices: An Analytical Framework:
Article by: Jan Schmidt
Episode – A Blogger’s Software
Communicative goals are called “Episodes” in Blogger’s terminology. Episodes are surrounded by three structural elements: rules (generalization, procedural and routine), relations (hyper-textual and social), and codes (software and basic architectural). Blogger-users gain communicative goals through illustration in formation of hyper-textual networking, as well as in social networking. Moreover, Blogger’s use specific software to attain specific communicative goals in what is also called the Episodes. The software consist of a selection (media content), publication (author of content), and a network episode (established hyper-textual and social relations to allow continuous communication).
Rules are a plan for action to guide situational performance through shared expectations. There are two different types of rules, adequacy rules (connect uses and guides the process of media selection) and procedural rules (frames the blogs media formats). Relations consist of two kinds, hyper-textual and social. Hyper-textual (built into blogging software) is the result of blogging episodes; social relations lie outside of blogging practices, such as from face-to-face interaction or the exchange of personal emails.
Above all, codes consist of the software and underlying architecture. There are two general types of software (packages), which are blog services (liveJournal, Blogger.com and Twoday.net) and script (MoveableType and Wordpress). For example, a software code is the fundamental of blogging episodes, because it enables and/or restricts certain actions, such as pictures, changing the blog layout, etc.
Episode – A Blogger’s Software
Communicative goals are called “Episodes” in Blogger’s terminology. Episodes are surrounded by three structural elements: rules (generalization, procedural and routine), relations (hyper-textual and social), and codes (software and basic architectural). Blogger-users gain communicative goals through illustration in formation of hyper-textual networking, as well as in social networking. Moreover, Blogger’s use specific software to attain specific communicative goals in what is also called the Episodes. The software consist of a selection (media content), publication (author of content), and a network episode (established hyper-textual and social relations to allow continuous communication).
Rules are a plan for action to guide situational performance through shared expectations. There are two different types of rules, adequacy rules (connect uses and guides the process of media selection) and procedural rules (frames the blogs media formats). Relations consist of two kinds, hyper-textual and social. Hyper-textual (built into blogging software) is the result of blogging episodes; social relations lie outside of blogging practices, such as from face-to-face interaction or the exchange of personal emails.
Above all, codes consist of the software and underlying architecture. There are two general types of software (packages), which are blog services (liveJournal, Blogger.com and Twoday.net) and script (MoveableType and Wordpress). For example, a software code is the fundamental of blogging episodes, because it enables and/or restricts certain actions, such as pictures, changing the blog layout, etc.
Your post reminds me of a communications course I took a few years ago. The discussion within one of the course chapters was about communicative goals. I don’t have the textbook anymore because the course was online and the textbooks were e-books whose access was terminated after completing the degree. Anyway, the discussion talked about there being specific intents people have in mind when communicating. I think that this philosophy can also apply to reasons for blogging. For example, the purpose of some blogs is to impart knowledge or give explanation. The communicative goal therefore is informative. Some blogs are written with the intent to stir up emotions within its readers. The communicative goal of this type of blog would be to affect the readers. Other blogs’ intent is to influence or convince its readers in some manner. The communicative goal of this type of blog is to persuade. Still other blogs are written to activate the reader into action. The communicative goal of this type of blog would be to motivate. That course, therefore, validates the statement within your post that “Blogger-users gain communicative goals through illustration in formation of hyper-textual networking”.
ReplyDeleteCheryl